Paguro

water saving

WITH 100 PAGURO WE SAVE A SWIMMING POOL OF WATER

WEAR PAGURO. SAVE WATER.

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Jeans, the faithful presence in our wardrobe. We all love them because they are simple, cozy and timeless. But the production of an ordinary pair of jeans uses up to 8,000 liters of water. This is the equivalent of the water you will drink the next 7 years. Can we design wonderful jeans with the half of this water? The answer is yes!
By adopting a technological water-friendly approach that includes minimalistic design, use of low-water consumption cotton and sustainable dyeing technologies, Paguro uses 50% less water that an ordinary jeans, that is a 4,000 liters water saved for each pair of jeans.
That way, we can all wear jeans and save our blue friend in this Universe, Earth.

(HUGE SAVINGS)

DENIM FOR WATER

LOOK AT YOUR DROPS AS:

Paguro-acqua

4000l

Paguro-albero

9m^2

12 km